Maternal Care Unit
Royal University Hospital
Studio Jensen was proud to be selected to design a visual brand strategy for the Maternal Care Unit at Royal University Hospital.
As with all our projects, it starts with the logo. A marriage of a bold visual but gentle spirit was the goal for the Maternal Care logo, and the resulting dynamics of shape, color and emotional tone evolved effortlessly into the broader branding.
The feel was carefully designed to be bright yet gentle, and bold yet soothing, and the unit’s full elevator wraps convey this confidently as a strong first impression to visitors.
Among the items produced were brochures and posters. The program was supplied with word templates to update content as needed.
